About
Your partner in strategic growth, marketing insights and advisory.
Our experience spans clients from countries that have launched advertising campaigns in the United States, with international reach across Japan, Korea, China, Thailand, Mexico, Spain, France, Germany, Israel, Turkey, Canada, and the United Kingdom. Advertising and entertainment campaigns for branding, performance, DTC, eCommerce, B2B and B2C — across TV, digital, social, TikTok Live, radio, and podcast.

Bernadette Abasta
Managing DirectorA proven growth architect that oversees and executes $100m+ in annual DTC media and creative campaigns across linear TV, CTV, radio/podcast & direct mail. Three decades of expertise in creative and performance marketing investment strategies for campaigns and brands including NewDayUSA, Jacuzzi Bath Remodel, Philips, Tractor Supply, Latham Pool and ZipRecruiter.

Michael Pierce
Managing DirectorVeteran Direct to Consumer marketing, media and creative executive for brands and agencies including JWT, McCann Erickson, Sony, Warner Brothers, Interscope Records, Lowe, TBWA\Chiat\Day, SharkNinja, MetLife, Chevrolet, GMC, Skrewball Whiskey, Marine Corps, USAA, AIG, and UFC.